*Competitor, partner and user research has been carried out by the Bree team and provided to me during the project assessment and onboarding phase
✔️ Create an application for repairs or alterations of clothing items
✔️ Allow the user to pick the exact service they need and provide all the information the tailor needs
✔️ Support local businesses
✔️ Every order supports our local tailors and dry cleaning businesses
✔️ Repair, refresh and recycle clothes and extend the life of pre-loved items
✔️ Cut down on consumption and get more use out of the stuff one already has
In the beginning we have defined the core features for the MVP and the user flows to start with. The constraints were mainly time and ressources, as well as geographical availability of the service (Melbourne city and suburbs, Australia, for the MVP).
Service request flow being the main functionality, we started from defining the order flow and building other screens on top of that
After I got introduced to the research results the team has collected and defined the scope for the MVP, I have sketched down the prototypes for the service order flow.I started defining componens, spacing and grid right away to save myself some time later on. I've used a 6 col grid with a 16 px margin, 16 px gutter coupled with a baseline 8 px row grid.
When picking the color scheme for the interface, we decided to stick to nature inspired hues, such as various shades of moss green and orange or light terracotta and beige.
We wanted the interface to look modern, styling and minimal, and yet give a warm feeling.
Big part of Bree's team vision is sustainability and reducing the climate impact of fashion industry by repairing and altering old items, and nothing works as well as green to convey this message.
